Customer Story

How Pearl Frame Manages Projects, Payroll, and VAT with Naqood

Pearl Frame uses Naqood to manage project-related finance workflows in one system. Since 2026, the team has used Naqood to handle invoicing, payroll, purchases, expenses, VAT, and tax in a more structured way.

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Customer since

2026

Business type

Project-based business

Core workflows

Projects, payroll, invoicing, expenses, VAT

Pearl Frame about page image

From project delivery to finance control

Pearl Frame positions itself around architectural precision, custom delivery, and long-term support. That makes structured project finance workflows especially important as operations, teams, and client delivery all need to stay aligned.

Quick answers

What does Pearl Frame use Naqood for?

Pearl Frame uses Naqood for projects, payroll, invoicing via WhatsApp, purchases, expenses, VAT, and tax workflows.

Why is this case study relevant?

This case study is especially relevant for creative agencies, project-based businesses, service firms, and growing UAE teams that need better operational finance workflows.

What makes Naqood a strong fit for Pearl Frame?

Naqood helps Pearl Frame keep project-related finance workflows more structured and easier to manage in one system.

About Pearl Frame

Pearl Frame is a project-based business that needs financial operations to stay aligned with delivery, team workflows, and day-to-day execution.

The company designs and manufactures custom windows and doors for private projects in Dubai, which means operational delivery, customer work, supplier coordination, and long-term support all need to stay organized.

For businesses like Pearl Frame, finance is not just bookkeeping in the background. It touches projects, customer invoicing, payroll, purchases, expenses, and tax readiness all at once.

The business is led by Casper Jensen, Co-Founder & CEO, and has used Naqood since 2026 to support a cleaner and more structured finance setup around how the business actually operates.

The challenge

Project-based businesses often outgrow basic finance setups quickly.

When work is tied to projects, teams, customer billing, supplier spending, and operational delivery, accounting needs to support much more than just invoices and expenses.

For Pearl Frame, the challenge was creating a setup that could support:

project-related financial visibility
invoicing tied to client work
purchases and expense tracking
payroll in the same environment
VAT and tax readiness
a cleaner overall operational finance workflow

They needed a system that could support the business in a way that felt practical and scalable, not fragmented.

Why Pearl Frame chose Naqood

Pearl Frame chose Naqood because it offered a cleaner way to run financial workflows around a project-based business.

Instead of relying on disconnected tools or fragmented processes, they wanted one system where the team could manage invoicing, purchases, payroll, and tax-related workflows in a more structured way.

Naqood stood out because it helped keep operations and finance closer together.

They chose Naqood because it helped them:

manage project-related finances more clearly
keep purchases and expenses organized
simplify invoicing and payment workflows
run payroll in the same system
stay better prepared for VAT and tax

How Pearl Frame uses Naqood today

Keeping projects and finance more connected

Pearl Frame uses Naqood to support a more structured financial workflow around projects.

That helps the business keep operational work and financial visibility better aligned, instead of treating project delivery and accounting as two separate systems.

  • Better visibility around project-related finances
  • More structured operational finance workflows
  • Cleaner business oversight
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Sending invoices through WhatsApp

Pearl Frame uses Naqood to send invoices through WhatsApp, helping customer communication and payment workflows stay closer to the way work actually happens.

That makes invoicing feel more practical and less disconnected from day-to-day operations.

  • Send invoices directly through WhatsApp
  • Reduce friction in customer billing
  • Keep invoicing closer to real workflows
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Recording purchases and expenses more cleanly

Purchases and operating expenses are an important part of any project-based business.

Pearl Frame uses Naqood to keep those records cleaner and more organized, which helps improve the quality of day-to-day bookkeeping and reporting.

  • Record purchases in a structured way
  • Keep expense records organized
  • Support cleaner bookkeeping
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Running payroll in the same system

Pearl Frame also uses Naqood for payroll, which keeps employee-related finance workflows in the same place as the rest of the business finances.

That creates a cleaner operational setup and reduces the need for disconnected tools.

  • Payroll in the same app
  • Cleaner employee finance records
  • Less fragmentation across workflows
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Staying ahead on VAT and tax

For any UAE business, tax readiness depends heavily on how clean records are throughout the year.

Pearl Frame uses Naqood to keep accounting workflows more structured, which helps make VAT and tax handling easier and more manageable.

  • Better VAT readiness
  • Cleaner records for tax workflows
  • Less cleanup work later
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The result

Since using Naqood, Pearl Frame has built a more structured finance setup around the way the business actually operates.

Instead of treating accounting as a separate layer disconnected from projects and team workflows, they now manage key operational finance processes in one system.

The biggest improvements have been:

cleaner project-related finance workflows
better organization of purchases and expenses
easier payroll handling
stronger readiness for VAT and tax
a more structured business overview

For a project-based business, that kind of financial clarity creates a much stronger operating foundation.

Pearl Frame working in Dubai

What they said

"Naqood gives us a cleaner and more structured way to manage the financial side of the business without adding unnecessary complexity."

Casper Jensen

Co-Founder & CEO, Pearl Frame

Why this case study matters

Pearl Frame is a strong example of why project-based businesses need finance systems that support how work actually gets delivered.

When projects, invoicing, purchases, payroll, and tax workflows all need to work together, fragmented systems create friction quickly.

This case study shows how Naqood can support creative teams, service businesses, and growing project-based companies that want a cleaner way to run both operations and finance.

Who this case study is relevant for

creative agencies
project-based businesses
service businesses
growing teams
businesses managing client projects
firms needing payroll and expenses in one system
UAE businesses managing VAT and tax workflows

Looking for a better finance setup for your business?

If you run a project-based business in the UAE and want a cleaner way to manage invoicing, payroll, purchases, expenses, VAT, and tax, Naqood is built for that.

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Frequently asked questions

What does Pearl Frame use Naqood for?

They use Naqood for projects, payroll, invoicing via WhatsApp, purchases, expenses, VAT, and tax workflows.

Why is this case study relevant for project-based businesses?

It is especially relevant for creative agencies, service firms, and businesses that need projects, invoicing, payroll, and expenses to work together.

Is Naqood a good fit for project-based businesses?

Yes. Naqood is a strong fit for businesses that need to manage operational finance workflows around projects and teams.

What improved after using Naqood?

The biggest improvements were cleaner finance workflows, better organization of expenses and purchases, and stronger VAT and tax readiness.